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Template or from scratch? How to choose

Published October 21, 2026

  • templates
  • buying-guide
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We sell templates, so you might expect us to say you should always use one. You should not. A template is the right start for some projects and the wrong one for others, and the difference is easy to see once you know what to look for.

When a template is the better start

  • The deadline is close. A finished, consistent file gets you to a first version in hours rather than days.
  • The layout is a familiar one. Dashboards, landing pages, presentations and app screens follow patterns; there is little to gain from reinventing them.
  • You want to see how it is done. A well-organised file shows how its styles, components and screens fit together - a lesson in itself.
  • Your time costs more than the file. One payment for a template is often less than an afternoon of your own hours.

When to start from scratch

  • You already have a design system. Bending a template into your brand can take longer than building with what you have.
  • What you need is unusual. If no template you can find is close, you will end up rebuilding most of it anyway.
  • The structure would have to change. Replacing words and pictures is quick; rebuilding a template's grid and components is not.
  • Learning is the point. Building it yourself is how you learn to build it.

Side by side

TemplateFrom scratch
First versionHoursDays
CostOne paymentYour time
ConsistencyBuilt inUp to you
How uniqueA shared starting pointEntirely yours

The middle way

Most projects land in between: start from a template, change the content first - words, pictures, colours - and touch the structure last, only where you must. You keep the head start without giving up what makes the work yours.

Before you buy one

Check that it fits. Every product page lists the exact files, their sizes and their formats, and the preview images show what is inside. If a product's page states requirements, make sure your setup meets them - and read our refund policy before your first download.

When you are ready, browse all products.